What Your Retail Franchise Agreement
Says About You
FYI:
You can get our retail
franchise agreement here
Your
retail franchise agreement says a lot about you, and more than just what
is put into words. This document is very significant not only because it is
one of the closing deals for obtaining your franchise, but because it is
your last chance to show your competence before opening.
This
document will send subconscious signals to its readers about your attention
to detail by way of how thorough the writing is. It will show how well
organized you are through its own organization and flow.
This
document will show how important the company is, and how much work you put
into appearance by its appearance.
This
document is your chance to show your parent company that every task you do,
you do with the same diligence and effort regardless its scope of importance
and difficulty.
Things to Consider in the Design of the
Retail Franchise Agreement
Obviously, the writing is very important in your retail franchise agreement,
and it is best to have it designed by a firm or writer who has skill in
business contract drafting. There should be little room for
misinterpretation, and it should be easy to navigate the document.
The order
in which the topics are covered should be in order of importance to the
company’s interests rather than your own as well. When designing the flow
and wording of the document, consider above all things what matters most to
the company your business will represent. Showing willingness to view this
from their perspective will show your willingness to cooperate and consider
their needs above your own. This is important.
Spacing
and formatting of the text in your retail franchise agreement is equally
important. Cramming too much text in a page makes it harder to read, and
makes it more of a nuisance for the readers. A longer page count is
acceptable in the eyes of most, if it means less writing crammed into a unit
of space.
Appearance matters as well. It’s always good to go that extra mile and
choose a nice letterhead that looks professional, but isn’t overdone and
gaudy. Choosing a nice font is important, and it’s never a good idea to be
overly ornate with it. Many contracts, for example, tend to be done in
Arial, rather than Times New Roman, which has too many serifs.
If this
document is being printed and personally presented to the company, the stock
it is printed on will matter. Choosing a thicker, more robust paper tells
them you think highly of them. It also shows them how much you value this
document and its implications.
Finally,
if a digital form of this document is to exist, choose a format that works
well on three factors.
First,
make sure the format allows for security, so the contract cannot be tampered
with. This is important, and your attention to security will speak well of
you in their eyes. Second, make sure it allows you to meet the standards of
appearance stated above. Therefore, plain text and most word processor
formats are out of the question for appearance and security.
Lastly,
make sure the format is convenient, and can be opened by most if not all
platforms a business may use. This includes mobile devices of various shapes
and sizes. PDF is one such format that allows for all three of these things,
but there are other choices to consider. A good designer of these documents
should be able to present you with a good set of choices within these
conditions.
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